• Travel Destinations

    Three F&B trends to inspire formulation, packaging, marketing, post COVID

    The post Three F&B trends to inspire formulation, packaging, marketing, post COVID appeared first on TD (Travel Daily Media) Travel Daily. Essential reading for F&B professionals, and the hospitality industry as a whole, looking to glean insight into the wants and needs of consumers, and how this could benefit their bottom line, London research firm Mintel has revealed three trends which could make all the difference when rebuilding in the new-normal. The three trends, break down as follows. Feed The Mind: Innovative food and drink formulations will offer solutions for mental and emotional wellbeing that will create a new foundation for healthy eating. Quality Redefined: Brands will be challenged to…

  • Travel Destinations

    Norwegian encourages travellers to ‘Break Free’ with biggest marketing campaign in UK

    The post Norwegian encourages travellers to ‘Break Free’ with biggest marketing campaign in UK appeared first on TD (Travel Daily Media) Travel Daily. Norwegian Cruise Line (NCL), the innovator in global cruise travel with a 54-year history of breaking boundaries, announced the launch of its global brand campaign, “Break Free” in the UK, encouraging travellers to look towards the future when they can reconnect with the people – and places – they have missed most. The campaign, set to the well-known and uplifting lyrics of “I Want to Break Free,” by British music legends Queen, is the cruise line’s most significant investment in the UK market to date, highlighting the…

  • Travel Destinations

    FCM’s new head of marketing to boost momentum in Asia

    The post FCM’s new head of marketing to boost momentum in Asia appeared first on TD (Travel Daily Media) Travel Daily. FCM, one of the world’s largest travel management companies, has appointed Henry Jones as the new marketing lead for Asia. In his role, Jones will be responsible for managing and overseeing marketing campaigns and initiatives to drive growth across the region including Singapore, Malaysia, Hong Kong, mainland China. Based in Singapore, he will work to ensure that the company’s brand positioning is executed effectively and translate the implementation of global strategies across Asia. Jones brings with him an extensive background across the Flight Centre Travel Group (FCTG), spanning roles…