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Thomas Cook India and its group company, SOTC Travel, have introduced exclusive luxury cruise holidays to the polar extremes of the Arctic and Antarctic. Targeted at India’s discerning travellers, the cruises have been designed to offer spectacular landscapes and unparalleled experiences to ensure a journey of a lifetime.
Travelling away from crowds – to destinations renowned for natural beauty while indulging in immersive experiences – has emerged as a key trend during the COVID-19 era. To tap into this growing demand, Thomas Cook India and SOTC Travel have introduced cruise holidays to Arctic and Antarctica offering breath-taking natural vistas, majestic wildlife, awe-inspiring and relatively untouched terrain with a glimpse into the lives of local cultures living in extreme environments.
Each sailing offers a bucket list of un-matched experiences such as: crossing the Drake Passage and the Antarctic Convergence, a glimpse of the bustling penguin colonies in South Shetland Islands and the Antarctic Peninsula, a visit to the home of the majestic Polar Bear in Watkins Fjord, etc. On board the Thomas Cook India and SOTC Arctic and Antarctic cruise holidays, customers are offered a luxurious experience on the Ponant Cruise or the MV Sea Spirit.
Rajeev Kale, president and country head of holidays, MICE, Visa in Thomas Cook (India) said: “The COVID lockdown period has resulted in an unprecedented surge in demand for bucket list destinations – away from crowds and combined with immersive experiences. Keeping this in mind, we are delighted to introduce luxury cruises to Arctic and Antarctica, targeted at India’s discerning HNI-UHNI segment. Given that sailing the majestic seas of the Arctic and Antarctic regions are available only for a few months each year, this exclusive product has been launched well in advance – to enable our customers avail of special early bird discounts to avail of a once in a lifetime holiday experience.”
Daniel D’souza, president and country head of leisure in SOTC Travel said: “Luxury travel market offers a significant growth potential with Indian travellers increasingly looking for exclusive and indulgent experiences. To cater to this set of expectations and preferences from the rising wave of luxury consumers, SOTC has introduced unique cruise voyages across Antarctica, Arctic and Greenland curated for those who seek the thrill of unchartered landscapes and unexplored destinations.”
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